Nukeproof downhill Bikes

Nukeproof: the real history behind the brand name

Nuke Proof Industries, mental performance child of creator John Muenzenmeyer, started life in 1990 through the town of Grand Rapids, Michigan. As a passionate driver, John’s aim would be to create desirable, revolutionary and reliable solutions to meet with the needs associated with the growing 90’s mountain bike market. Nuke Proof Industries was pioneering in its design if you use unique products like titanium and carbon fibre. They were best-known with regards to their popular carbon/aluminium hubs.

Nuke Proof Industries continued to make titanium structures, carbon fibre handlebars and other innovative elements, represented at events by athletes such as for instance James Bethea, a nearby courier with a desire for food for winning with an original attitude to boot.

Following the United states bicycle boom of this 90’s, emerged a dramatic drop available in the market and Nuke Proof Industries struggled to keep trading. In 2004 Northern Irish DH racer and lasting admirer associated with brand, Michael Cowan, saw the opportunity to save the brand name. He start acquiring the trademarks with all the make an effort to re-invigorate the iconic brand. A prominent and important mountain cycle racer himself, Michael set up a product development staff of experienced and passionate cyclists.

In 2007, Nukeproof established its very first items, Titanium springs. They certainly were immediately followed by even more gravity led items; 760mm and 800mm handlebars, which were an uncommon sight at the time.

The development of Nukeproof structures had been conceived with race in your mind. The Nukeproof team’s need would be to develop a longer, slacker plus capable cycle for famous Mega-Avalanche battle. This resulted in a 3 year development system causing the Nukeproof Mega.

Simultaneously, ex Downhill Masters World Champion Nigel webpage ended up being assembling the Chain Reaction Cycles-Intense group to participate inside UCI Downhill World Cup. Nigel made a decision to assist Nukeproof to develop components to meet up with the teams exacting requirements, enabling them to check and display our components at the greatest amount of the sport (standing on podium at team’s first battle). On 2010 Interbike program in Las vegas, nevada, Michael and Nigel decided enough time ended up being directly to design and race our personal bike, paving just how for improvement Nukeproof’s first downhill frame: the Scalp.

Today, with many UCI World Cup victories in it, Nigel in addition to race staff are built-in on development and examination of all of the brand new elements and bikes. Nothing much more compared to the iconic three times downhill World Champion Sam Hill developing his own signature variety of Nukeproof elements developed especially for their needs.

Today created and created in Belfast Northern Ireland, Nukeproof items are sold through choose separate cycle dealers throughout the world. The brand name continues to evolve whilst keeping its happy record and practices to be crafted ‘by cyclists for riders’.